THE ASK

Reintroduce Converse Hoops to a new generation, cut through the noise of the sneaker world, and position Converse as a brand shaping the future of the game.
We relaunched @conversehoops on Instagram to drop product stories by saying less and letting our creativity do the talking.

AGENCY TEAM

Parisse Dawkins, ACD, Copy | Alex Slavin, SVP, Brand| Emma Sullivan, SVP, Copy | Cameron Clow, VP, Strategy| Desmond Jones, Sr. Creative Strategist| Monique Proverbs, Associate Creative Strategist| Alexis Castro, ACD, Copy| Phuong Nguyen, VP, Creative Direction| Xavi Ocaña, ACD, Art Direction| Brandon Galosi, Designer| Zach Stremmel, Sr. Designer